Recently we published the article about 7 web development trends in 2017. To be honest, it was mostly about trends you are already familiar with (but obviously need to raise your awareness). And now we decided to pull off the curtains on the mobile app development trends in 2017. And there you will find several very interesting things appeared only this year.
Every year new technologies are developing at an ever faster pace. So future is closer than we thought. Just look at the list of predominant mobile app development trends and say that you personally could expect these already in 2017.
As the company with web and mobile development, we put a lot of efforts in developing innovative apps. And in a larger share, this concerns mobile: we keep an eye on the latest technology trends and crucial security updates.
So let us introduce you 8 trends of the tech-side of mobile app development in 2017:
1. More AR apps
The trend of augmented reality is at its peak, and more business will try to implement AR to showcase their product.
You can find the example of AR implementation in filters for messaging apps like Snapchat or Instagram and undeniably successful games like Pokemon Go.
Just look how IKEA used AR for their promo campaign:
2. AI will impact the tech
Remember the story of two bots invent their own language and went mad? Or discussion between Zuckerberg and Musk about how dangerous AI might be? The advancements in AI change the way we interact with mobile apps.
The developments in Natural Language Processing and machine learning are constantly improving and make virtual assistants more contextually aware, making their responses better and more accurate. This year Machine learning is the most funded category amongst AI-based ventures, reaching $2B. Consider that.
3. Security is in the first place
That is one of the most important trends in 2017. The vast number of user data being stored by the companies. The general growth of the industry, billions of users and 3rd party SDKs made a security top concern for mobile development.
And this is just a beginning because we will see more improvements in mobile security, mobile payments, data encryption and privacy protection. Last two things made apps like Telegram very popular. Users want nobody to access their data except themselves.
4. Location-based applications
Location-based apps are going to expand, as location-based services (LBS) change how users interact with businesses.
This trend is especially important for marketers. Innovations in location intelligence and the ability to track places user visited, help marketers and publishers better target their customers, offering relevant ads.Location-based applications are going to expand and location-based services will change the way of user-business interaction. See the fields where location-based applications can be widely used:
What do we use location-based apps for
Nowadays mobile app developers can easily create location-based service with APIs and Google map technology.
5. iOS: Swift will continue to grow
Swift is considered a powerful and easy-to-learn mobile programming language. That’s why its popularity about to grow. Reasons are here: its concise syntax and clear documentation made Swift smoother in comparison to Objective-C. Definitely, we will see more iOS application based on Swift next year.
6. Accelerated Mobile Pages
Loading speed is still a crucial factor for mobile users and will become even more important since Google keeps its promise to give priority for AMP in the search. It aims to improve the mobile browsing experience because many people switched to mobile for the search “right here and right now”. Moreover, now experience on mobile will also become the additional SEO factor for Google. And Google, you know, is somewhat a monopolist.
At the same time, it is cheaper to develop and maintain the AMP than building a native or hybrid mobile application.
AMP and PWA comparison
7. Progressive Web Apps
The next trend is Progressive Web Apps (PWA) which are free from constraints of mobile websites like slow speed and the need of constant Internet connection. They are faster and consume less data than mobile websites and bring a native-like feel with: offline and full-screen mode, a homescreen launcher, an access to camera and push notifications.
A great plus for users: PWA don’t require downloading and installation, which is the answer to mobile fragmentation and multiple operating systems. To feel the difference, check Twitter Lite which is the progressive alternative for the native app.
9. Android Instant Apps
At Google I/O developer conference this year company presented Android instant Apps. With this new feature, the user can download only the most needed parts of the application, accessing the rest of the content instantly through the URL, saving space on the device. Android Instant Apps are being developed simultaneously with Google’s Progressive Web Apps. Developers can easily transform their native apps into instant ones, without the need to build a separate application.
Many of these trends already affect applications you use or develop.
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