Digital product design and general product design are related yet distinct fields, each focusing on different product types and involving unique processes. Let’s see what is included in each design service category.
Digital product design services are centered on software products such as websites, mobile apps, and web applications. It emphasizes user interaction with digital interfaces, digital accessibility, and usability, ensuring software is user-friendly for people with diverse abilities.
Digital product designers need expertise in digital design tools like Sketch, Adobe XD, Figma, etc., an understanding of various software platforms, and familiarity with digital trends.
Conversely, general product design solutions involve creating physical products, including everyday items like furniture and electronics and specialized industrial equipment. This field focuses on the aesthetics, form, and functionality of tangible objects, considering factors like durability, manufacturability, and cost.
Physical product designers address user-product interaction, ergonomics, materials, manufacturing methods, and sustainability. They require extensive knowledge of materials, production processes, and physical prototyping techniques.